Their research which ranges between 2014 to 2016, investigated the information needs and preferences of residents of Johannesburg.
Joburgers are serious about going green, it’s not just the latest fad. It’s an alternative hipster lifestyle that separates the the cool peeps from the (global) warmers. It’s safe to say Joburg is not just a pretty city, its an environmentally sensitive zone. And green is definitely the new black in the city of gold. Its going greener everyday and most of the city’s inhabitants embracing global cooling in very cool ways.
Many cool peeps in Jozi wear vintage or second hand clothing. Thrift markets are popping up everywhere and Joburgers love them because they are affordable and trendy. Thrifting allows styles to be shared and limits to be broken. At such affordable prices, why not.
Shopping the green way
Shopping malls are getting greener and greener, one such space is 27Boxes. This mall is made of shipping containers, it has an edgy and sleek look that will make any shopper happy to spend money there.
Snazzy shopping bags
Reusable shopping bags can be seen hanging off the shoulders of the trendiest peeps in Joburg, from celebrities to ordinary Witsies. These bags are fashionable and eco friendly- made from recycled materials.
All naturelle body care
Earth friendly body products are the “in” thing for the ladies of Joburg. The Africology range of beauty products is popular because not only is it cheap but they use natural ingredients to make their lathering body creams and scrubs. Having started their company in Johannesburg, the brand can now be found in hotels and spas across the world.
Healthy eating is healthy living
Most peeps in Joburg enjoy eating healthy because ‘green’ food is no longer rabbit food. Restaurants like Kauai are creating tasty and trendy meals for the everyday person. They have awesome smoothies made from “super foods’ which are healthy fruits and veggies that give you a boost when you need it.
Everything is going digital! The postal office is becoming an endangered species because Jozi is going digital. Even students get their fees statements online, people are shopping online, even cabs like Uber are using the digital space to do business.
In a bid to reduce paper usage, internet in Johannesburg has gone viral! Everyone uses internet, for EVERYTHING from online shopping to online school fees statements. According to the City of Joburg, internet usage has trebbled to over 12 million since the year 2000. Nine of the 12 major internet service providers listed Internet Service Providers Association by are based right here in Jozi.
Even our money in Joburg is going green
Banks like Nedbank are committed to climate change through their Corporate Social Investment programs. As a a signatory to the Carbon Disclosure Project, Nedbank received an A-minus rating for transparency and performance. This bank is leading in sustainable business practices as their policy is strongly focused on climate change issues and sustainable banking.
51% of Jozi buildings in the commercial sector are expected to be going green by the end of 2015 according to the McGraw and Hills World. There are long term financial benefits to going green for corporate companies including increased rental rates and asset value, reduced risk of depreciation, and higher tenant attraction and retention rates. The Green Building Council South Africa uses a green star rating system to determine how environmentally friendly buildings are built and operated.
The WWF Building in Braamfontein is one of the most cutting edge green buildings in Jozi, they have their own water purification system, light sensitive blinds and the building itself is made up of reused material.
In an initiative to reduce carbon emmissions, the City of Joburg has embarked on a campaign to promote cycling in the city. Johannesburg Mayor Parks Tau launched Cycle week in March to demonstrate the city’s commitment to cycling.
Designated cycle lanes have been set up to allow for cyclists to travel safely. Cyling lanes are patrolled and monitored by a patrol unit which is set up by the Metro Police. 31 people have been fined for parking in the cycle lanes while six cars have been impounded. Other forms of public transport like the Gautrain and the Rea vaya rapid bus system contribute to lower carbon emissions in the city.
The arbor city
Johannesburg is an arbor city which means that majority of the trees found in the city are planted. If there were no humans were settled here then there would literally be no trees in this semi arid space. Arbor week is celebrated from 1- 7 September every year.
Eco friendly vehicles can be spotted all over Johannesburg. These cars emit less harmful fumes into the environment and have a positive
The Nissan Leaf, the Toyota Prius and the Porche Panamera S e-Hybrid are some of the popular environmentally friendly cars around. The Nissan Leaf for instance runs on electricity and its laminated lithium ion batteries can be charged at home or at any other electrical station. It has zero emissions and a low internal combustion engine allowing it to reach high speeds. The Eco mobility world festival is currently happening in Johannesburg until the end of the month.
Businesses reducing their carbon footprint
Energy saving measures are business as usual as retailers like Woolworths. By using Energy efficient store lighting, natural gas refrigeration and solar power theyre business model is built around the concept of being green. Their farming for the future initiative is a campaign to save water and have less chemical runoff through their farms. Fabric suppliers also adhere to high standards of sustainability when it comes to dyes, materials and chemicals.
Schools going green
Schools in Johannesburg are going green by planting veggie gardens. Today’s primary school students, like those of Sunward Park use the digital medium to interact with learning material. saving paper saving the trees!!
Is big business in Jozi for both the rich and the homeless. This trend is one that helps the homeless in Jozi make ends meet while businesses get to enjoy the long term benefits of responsible recycling.
Residential spaces like Alexandra township have taken to installing solar geysers in their homes. This has resulted in lower electricity bills and of course a greener city.
Chill out spots are greener than ever
The city has dedicated a whole department to oversee the 20 000 hectres of green open spaces that hosts over 2000 recreational parks, cemeteries and botanical gardens.
Currently, the Zoo has 326 species consisting of 2 096 specimens housed within 54ha area. The collection consist of 20 Amphibia (Frogs), 5 Arachnida (Spiders), 128 Aves (Birds), 47 Reptilia (Reptiles), 25 Osteichthyes (Pisces- Fish) and 101 Mammalia (Mammals).parks. this includes botanical gardens, the city zoo and cemetaries.
The way Joburgers are so serious about going green, even the financial hub of Africa, Sandton City, is shutting down for the entire duration of October to cut down emissions. The EcoMobility World festival and exhibition is an initiative that aims to close down all roads. Only public transport, cyclists and pedestrians are allowed to use the streets.
Woolworths Urban fashion store RE: has mannequins that are made from recycled materials. Now if that is not eco friendly then, what is?
Enough talk about green talk, Joburgers LOVE a bit of color!