JEANS are to the body what reading is to the mind. And even though leggings are the latest fashion trend and seem to be the first choice for most Witsies, it doesn’t beat “the old blue jeans”.

Jessie James bends, swings and twangs in her blue jeans, they are the first thing Keith Urban pulls on in the morning to “feel all right” and Witsies say they rock their jeans because they are comfortable and sexy at the same time.
First year accounting student Tladi Moholo says: “Jeans have heritage, they’ve got this rebellious look and the older they get the better they fit.”

Bee Chihambakwe, 2nd year BA student says: “I love jeans. I have lots of pairs.
“With my body type jeans fit me well so I don’t have a problem shopping for jeans.” Chihambakwe is one of the lucky ones, most styles fit her well.

But for many women buying a good pair of jeans can be a painful experience that we blame on bad lighting and ugly mirrors. The truth is not all styles look good on all body types.
Fashion stylists Trinny Woodall and Susannah Constantine from the hit BBC show What Not to Wear say the first thing to look for when buying  jeans is a relaxed fit that is not too baggy. And a bit of stretch for better comfort and fit can go a long way.

The boot-cut and flared jeans give a long lean look that is flattering to most but are best for pear-shaped women. If you are blessed with a really lean look then the slender cut at the calves of skinny jeans make the hips look wider and adds curves to a flat behind.

Back pockets are the butt deal-breaker. Their placement and size affect how your rear will look. Avoid tiny pockets, embellishments and faded finishes as well as pockets that are too far apart, they will make your butt look oversized. Pockets that are situated lower on the jeans make your bottom look higher.

Cuffs will make your legs look shorter, a boot-cut can help to balance out a heavy tummy area and a straight leg, which falls down from the hips, can create a longer-looking leg line for bigger hips.

Jeans date back to 1853 and are considered the cornerstone of fashion by designers such as Calvin Klein, transcending gender, size and age. They were worn by workers because of their strong, durable denim and were easy on the pocket.
Levi Strauss marketed them as waist overalls and it was only in the 1930s that jeans became popular through cowboy movies. By the 1950s the younger generation kick-started a trend that never died – now affectionately known as “jeans”.