Limited edition craft beer is available just for women’s month.
Visitors to the South African Breweries (SAB) World of Beer in Newtown, Johannesburg can sample a craft beer that has been designed and brewed entirely by women, especially for this women’s month. And they have a former Wits student to thank for it.
BSc graduate Apiwe Nxusani-Mawela who runs her own brewery, was approached by the SAB to brew the limited edition beer as part of the company’s Women’s Day campaign.
“This campaign was aimed to celebrate women and I felt as though I was brewing for something bigger when working on the Bold Brew,” Nxusani-Mawela told Wits Vuvuzela, saying the Bold Brew was an amazing project “not only for those within the beer industry but for women in general”.
“I want young women to believe in themselves, and to know that they can become great brewers, brew masters, hop growers, and barley breeders,” said the 35-year-old Nxusani-Mawela who was responsible for overseeing the process of brewing the beer.
Speaking on behalf of SAB, Sarah Anderson of Corporate Images said, “Today we tend to think of brewing (and beer in general) as being the domain of men, but up until the 18th century, beer was brewed primarily by women.”
The Bold Brew project team was made up of Sonia Dearling, who designed the packaging label, Hallie Haller, who documented the brewing process and the overall project, Elbie Louw, who is a beer judge and avid home brewer, and Lynn Wicomb-Leibrandt, SAB and Anheuser-Busch InBev Africa external quality manager.
Dearling said the project was “a great opportunity to defy a South African stereotype. I was also excited to hear that I would be working on an all-woman team”.
Anderson added that, “As a group, we brainstormed names for the special, limited edition women-brewed beer. We landed on ‘Bold Brew’ because as women we are bold – bold in taking risks, being confident and courageous and bold in strength. Bold also relates back to the type of beer that we have.
“At SAB, we are proud to have a highly qualified and expert team of women brewers, who are dedicated and passionate about producing quality beers. During women’s month this year, we take the time out to truly consider and showcase their ‘craftswomanship’.”
The Bold Brew is available for purchase at the SAB World of Beer until August 31.
FEATURED IMAGE: Apiwe Nxusani-Mawela was part of the team that produced Bold Brew for this year’s women’s month. Photo: Provided.
RELATED ARTICLE:
- Wits Vuvuzela, SLICE: Time for women to self-raise, not self-erase, August 2019.
- Wits Vuvuzela, ‘Lift as you rise’ say women panellists, August 2019.
- Wits Vuvuzela, SA u20 women’s team reach semis, August 2019.
