Rirhandzu Shilubane uses her platform to challenge beauty standards and empower women and children.
In a world increasingly shaped by changing beauty standards where weight-loss culture dominates and more young people feel pressured to change their bodies, Rirhandzu Shilubane is working to rewrite that narrative. When she entered the room, she did so with bright energy and a welcoming smile that immediately put one at ease. She has a presence that reflects both confidence and intention.
Shilubane, is a 24-year-old third-year law student at Wits University. She is also a Top 14 finalist in the Face of Plus-Size South Africa 2026 pageant. For her, the pageant is not about appearance, but about the impact.
“I’ve always known that I wanted to be a vessel of change,” she says. “Even before I fully understood what that looked like, I knew I wanted to work in a space where I could contribute to something bigger than myself- especially in advancing rights and justice.”
Her academic journey reflects this purpose. “I became interested in how laws actually work in people’s lives, how we make sure rights are not just written but realised.”
Her decision to enter pageantry is rooted in deeply personal experiences. Growing up, she often felt excluded because of her body size during pageants at her primary school.
Photo: Dzulani Muthaphuli/ Plain World Pictures
Photo: Dzulani Muthaphuli/ Plain World Pictures
“I wanted to be part of something that tells young girls, especially those who look like me, that they are worthy, that they are seen,” she says. “Representation matters. When you see someone who looks like you taking up space, it gives you permission to do the same.”
Through her initiative, Elevate Her and Children, Shilubane has translated advocacy into action, running food and clothing drives, supporting a children’s home, and organising programmes centred on dignity and care.
“Dignity is a basic right,” she says. “Sometimes we think it’s something abstract, but for many children, it’s about being acknowledged, being cared for, being given space to just be children.”
Her advocacy for body positivity is equally extensive. “It’s not just about plus-size women,” she explains. “It’s about everyone. You could wake up tomorrow in a different body, but if you’re not at peace with yourself, nothing changes. Body positivity is about being comfortable in your own skin, regardless of size, shape, or appearance.”
Despite criticism that often surrounds beauty pageantry, Shilubane remains steady in her purpose. “I understand the criticism, because some spaces do reinforce harmful standards,” she acknowledges. “But for me, this platform is about deconstructing those ideas. Even if I only reach one person, if one girl starts to see herself differently, then that is enough.”
Rirhandzu Shilubane, Top 14 finalist in the Face of Plus-Size South Africa 2026 pageant. Photo: Dzulani Muthaphuli/ Plain World Pictures
Her resilience, she says, is rooted in her upbringing. “My mother taught me that when a door closes, you don’t stop- you find another way in,” she says.
Looking ahead, Shilubane hopes to use her law degree to expand access to justice and empower communities through education. “People are not voiceless,” she says. “They have voices, they just need platforms that amplify them. I want to be part of creating those platforms.”
Her message to young women is both simple and profound: “When you fully embrace who you are, you give others the freedom to do the same. And that is where real change begins.”
FEATURED IMAGE: Rirhandzu Shilubane, Top 14 finalist in the Face of Plus-Size South Africa 2026 pageant. Photo: Dzulani Muthaphuli/ Plain World Pictures.
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