Melville Art Mile – where art belongs to everyone
The Melville Art Mile reactivates the creative heritage of the suburb.
- Once a month, the Melville Art Mile creates a walkable art experience in the heart of student life in Johannesburg, Melville.
- Artists, are given the opportunity to exhibit their work in a way that is accessible to all.
- Melville is reclaiming its spot as Johannesburg’s creativity hub.
Ask anyone who has been a university student in Johannesburg; they have been to or at least heard of Melville. From the cute cafes to the busy bars to the grand graffiti adorning almost every crevice of the area, Melville creates a vibrant, friendly atmosphere that differs from its neighbouring suburbs.
The suburb has begun to center itself as Johannesburg’s creativity hub. Student culture has shifted the legacy of the environment from a quiet, calm Afrikaaner area to the lively, artsy dynamic it has become.
One event captures the soul of the suburb, the Melville Art Mile, a monthly event along the Melville Strip.
Canvases spill out onto the streets, loud laughter can be heard all around, and handmade trinkets are on display. This is the scene that greeted me when I visited on Thursday, May 7. The event invites people to enjoy a night of art, music, and community by providing an accessible way to curate and consume art, a welcome detour, especially for students.

The Melville Art Mile offers opportunities for young emerging artists to display their work. This provides them with the push they might need to fulfil their dreams. A singular compliment on their brushstrokes from a stranger or even a few new followers on Instagram, is sometimes all it takes to get one foot out the door.
Many artists credited Melville in their artistic journeys as this environment is one of the only places that one can paint without anyone disturbing them, in reference to graffiti art. “Melville has always been known as an artist sanctuary.” Aubrey Moloto, the founder of Melville Art Mile, told this reporter.
Thalia Ngcobo, a young artist with work on display at the event, shared, “This is a great opportunity especially for those who are starting out, because starting out is scary. Doing this is the first step in your career.”
The Melville Art Mile is considered an “open market for artists because there’s nowhere in Johannesburg where you are able to sell your artworks to a public audience and receive all the comission,” Moloto explained while discussing the benefits of exhibiting at this event. “All you need to do is fill out an online form that can be found via the organisation’s social media pages and wait to be selected. Melville artists and businesses are prioritised as “this is for them, by them,” he further commented.

Moloto shared that the initiative of the organisation is to remind the city as well as everyone around it that Melville, at its core, is a creative space. Another goal is to boost the economy of the area.
Every turn that you take, every street you walk down, and every exhibit you enter, shows you exactly what Melville is becoming – a space for creatives to exist without (too much) worry.
The neighbourhood is more than just its dangerous reputation. Moloto hopes to “shake that narrative” through the First Thursday monthly Melville Art Mile events. The organisation’s driving force is to regenerate Melville’s creative roots and bring back life to the local businesses by boosting the economy and providing work for everyone in the neighbourhood, from students to residents to artists.
“Melville is a great example of what Johannesburg should be,” explained Neil Badenhorst, a frequent attendee at Melville Art Mile.
According to event attendees, art has a pretentious culture attached to it. In theory, art is meant to be something accessible and interactive, a source of community. However, in practice, it has become a very clinical experience. The welcoming and vivid feel has been disrupted by an elitist and alienating crowd.
Yet, this is not the case in Melville. In Melville, art is for everyone.
It belongs to those who cannot afford a ticket to an art gallery. It belongs to those who can sketch in their sleep. It belongs to those who do not understand the difference between acrylic, watercolour, or gouache. It belongs to those who can mould a block of clay into a masterpiece.
FEATURED IMAGE: Attendee looking at artwork on display at the Melville Art Mile. Photo by: Kerese Govender.
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